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Oldfields Pantry at Fenwicks – In-store Display

Oldfields Restaurant in Durham has chosen a new approach to provide fresh food to their consumer market. The award-winning restaurant wanted to try and expand it reaches throughout the region. The option that they’ve decided on was to supply their cuisine, in a frozen meal form.

Fenwicks, Newcastle upon Tyne currently has two freezer units displaying the meals. The project was about turning these two units into something eye-catching.

The work was designed by Wonder Stuff Studio, who has worked with Oldfields for some years now. Our work was to turn the designs into reality. We produced a matt print and mounted them onto a black matt foamex panel. This meant that all visible edges would be black and add to the sketch work design. A white edge would have cheapened the feel.

Now you too can impress your partner with top quality food, as long as they don’t know where you bought it!!

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